From Revenue Growth to Acquisition

Malemark, Inc., a Service-Connected Disabled Veteran-Owned Business, was founded with a mission to disrupt the greeting card industry by creating products that resonated with men—a demographic often overlooked by traditional greeting card companies. With a product catalog boasting over 1,000 unique designs, Malemark captured a niche market and grew into a globally recognized brand.

Herman DeBoard played a critical role in this remarkable transformation. Leveraging his expertise in business strategy and growth, Herman guided Malemark to achieve national distribution deals that positioned its products in retail stores across the United States and over 100 countries worldwide. His ability to identify market opportunities and negotiate favorable agreements was instrumental in expanding the brand’s global footprint.

To fuel this expansion, Herman led efforts to secure over $3 million in investment capital. This funding enabled Malemark to scale its operations, enhance its marketing efforts, and optimize its distribution network. As a Service-Connected Disabled Veteran-Owned Business, the company also gained recognition for its commitment to diversity and inclusion, adding an additional layer of value to its brand identity.

Under Herman’s guidance, Malemark didn’t just grow—it thrived. The company’s innovative approach to the greeting card market, combined with its strong financial and operational foundation, made it an attractive acquisition target. Herman’s strategic leadership ensured a seamless acquisition process, delivering significant returns for its investors and setting the stage for continued success under new ownership.

Today, Malemark (accessible at malemark.com) remains a testament to the power of strategic planning, focused growth, and visionary leadership. Herman’s contributions helped transform a startup into a globally recognized brand, demonstrating his ability to drive meaningful outcomes for businesses looking to scale and succeed in competitive markets.

Key Results:

• Over 1,000 greeting card designs in the product catalog.
• Secured national and international distribution to more than 100 countries.
• Raised $3 million in investment capital.
• Successfully positioned the company for acquisition, delivering strong investor returns.

Malemark’s journey reflects the expertise and dedication Herman brings to every project, turning ambitious ideas into thriving businesses with lasting impact.